Facts, effects, emotions - Screenforce Day! In 2017, trias was again able to stage the most important industry event for TV advertising by providing openers and inserts, stage direction and production management. In the MMC studios in Cologne-Ossendorf, top-class speakers informed the audience on how companies and their agencies can get the best out of TV and moving images for their brands in digital multiscreen reality. Top acts such as the Fantastischen Vier provided the show highlights.