The annual kick-off is one of Canon Germany's highlight events - and trias has been involved as the leading agency for 7 years.

After three years of digital kick-off without audience, finally a big live show took place again in the MMC studios in Cologne in 2023 - supplemented by virtual broadcasts in hubs at 3 locations throughout Germany. The presentations with numbers, facts and goals were livened up by a game show with Eve Scheer and the CEO of Canon Germany Rainer Führes as moderators. The different regions of Canon Germany competed against each other in company-related quizzes and games.

trias was responsible for the whole organization of the event: from the idea, conception and production of backgrounds and clips to the event direction.